ASSISTANT MANAGER, MARKETING (BERTAM)

Responsibilities:

• Assist in the development and execution of strategic marketing plans and brand positioning to ensure consistent messaging across all channels.
• Support the coordination and rollout of marketing campaigns, launches, events, and preparation of all related marketing materials.
• Assist in executing digital marketing activities and managing CRM tools to support lead generation, tracking, and nurturing efforts.
• Support market research and competitor analysis to help refine product positioning, pricing strategies, and marketing narratives.
• Coordinate with agencies, vendors, and internal teams to ensure timely delivery of marketing materials and alignment with project timelines.
• Assist in handling regulatory requirements including APDL applications and ensure all marketing activities comply with relevant guidelines.
• Assist in preparing marketing content and presentations for internal and external stakeholders to ensure clear communication and alignment.
• Handle marketing documentation, procurement processes, and provide support to the sales team during events, launches, and weekend duties when required.

Requirements:

• Bachelor's Degree in Marketing or equivalent.
• At least 5-6 years of working experience in sales and marketing within the property development industry.
• Knowledge of the property development process.
• Experience in sales and marketing for property will be an added advantage.
• Familiarity with IFCA system is an added advantage.
• Position to be based at Bertam, Penang.