Assistant Vice President, DM - Strategic Campaign & Leads Management MY

Internal Qualifications

Qualifications

(Basic Degree/Diploma etc)

• Bachelor's Degree or Professional Qualification in the relevant discipline (Bachelor's Degree of Information System)

Professional Qualification and/or Regulatory, Licensing requirements

N/A

Relevant Work Experience

• Quantitative Bachelors degree or quantitative work experience; plus min 5 years experience in marketing data analysis
• Strong background in data manipulation/analysis (including transactional data)
• Experiential knowledge of Direct Marketing techniques with strong business acumen
• Basic knowledge of statistical techniques and campaign management systems (i.e. SAS, SPSS)
• Experience in marketing research, direct marketing and/or marketing analytics
• Good interpersonal and communication skills

Required Competencies and Skills *

Competencies/Skills

(Essential to succeed in this job)

Skill Set

Years

Proficiency

Business Intelligence Tools

BASE SAS

SAS Data Integration Studio

5

5

Advanced

Advanced

Process Flow Manager

5

Advanced

SAS Enterprise Guide

5

Advanced

Administrative tool, SAS Management Console

5

Advanced

SAS reporting tools : Web Report Studio

5

Intermediate

: Information Map

5

Intermediate

: OLAP Cube Studio

5

Intermediate

: Information Delivery Portal

5

Intermediate

SAS ABM

2

Intermediate

SAS Data Quality Studio & DataFlux

2

Intermediate

Programming

SAS Programming

5

Advanced

ETL development & control

5

Advanced

Batch job development

5

Advanced

Communication

Oral

Good

Written