Assistant Vice President, Sales & Marketing, CSD - BDC MY
CIMB
Summary
1.Develop and implement comprehensive sales plans for each BDC location aligned with overall business targets.
- Drive sales performance across all BDC locations through tailored campaigns, sales enablement tools, and training.
- Monitor performance metrics, conduct sales forecasting, and identify revenue gaps with actionable solutions
Job Description
Execute the marketing initiatives of Bureau de Change (BDC) with the purpose of increasing foreign currency exchange (FCN) income, increasing SpeedSend (SS) income and create/increase customer awareness


