Campaign PMO-General Operations
Lazada
Job Description
[Job Description]
- Own, plan and manage LazMall platform and brand Campaigns end-to-end; from inception to completion, including conducting thorough post-campaign analysis to derive actionable insights
- Monitor the performance of on-going campaigns through accurate data tracking and analysis, and translate these data into meaningful insights & actionable recommendations to optimise campaign results effectively
- Proactively recommend and implement innovative Campaigns mechanics and strategies to enhance performance and drive buyer engagement
- Coordinate and collaborate with multiple stakeholders across various functions in the organization to ensure seamless planning, execution and delivery of platform and brand campaigns
- Be the go-to expert on the system’s functional and non-functional capabilities, including its individual modules, to drive optimal merchandising and design on campaign landing pages
- Develop understanding of the end-to-end customer shopping journey and recommend actionable strategies at each touchpoint to elevate overall customer experience
Job Requirements
[Job Requirement]
- A Bachelor degree in Business Management, Consumer behaviour, Marketing or related field
- At least 1 to 2 years of experience in campaign management and/or e-commerce project management. Fresh graduates are also welcome to apply.
- Highly energetic, self-motivated and proactive
- Strong passion for e-commerce and understanding of the consumer journey
- Proven ability to handle multiple tasks, prioritize effectively and meet tight deadlines
- Exceptional English written and verbal communication skills
- Strong analytical skills with proficiency in Microsoft Excel and PowerPoint
- Organized and structured, ability to identify business needs
Skills
- Analytical
- Communication
- English
- Excel/Numbers/Sheets
- Microsoft powerpoint
- Project Management

