Regional Marketing Specialist (Smart PV)

Job Description

Huawei Digital Power is looking for a dynamic and results-oriented Marketing Specialist to join our Central Asia team and drive impactful marketing initiatives, brand influence, business growth, and market opportunities across the region.

• Marketing & Brand Development
• Plan and execute digital power marketing and brand activities across Central Asia. Develop marketing initiatives that support sales growth, generate market opportunities, and drive lead generation.
• Strengthen Huawei Digital Power's industry influence and brand presence across the region.
• Marketing Campaigns & Project Management
• Lead and manage large-scale marketing activities from planning through execution and performance evaluation.
• Manage the launch of new products, Go-to-Market (GTM) initiatives, and pilot projects from 0→1, while supporting the scaling of successful initiatives from 1→N.
• Renewable Energy & Digital Power
• Support the incubation of industry solution scenarios and identify new business opportunities. renewable energy industry are preferred.
• Develop a strong understanding of Digital Power products, solutions, market trends, and customer needs.
• Business & Commercial Management
• Support business model development and commercial management for Digital Energy products and solutions in the region.
• Contribute to short-, medium-, and long-term business profitability and sustainable growth.
• Regional Operations & Resource Management
• Support regional forecasting and resource management across Central Asia.

Position requirements and business skills:

• Marketing Activity Planning – Ability to design and execute impactful marketing campaigns and events.
• Project Management – Strong ability to manage multiple projects, timelines, stakeholders, and deliverables.
• External Communication – Excellent communication and relationship-building skills with customers, partners, media, and industry stakeholders.
• Internal Resource Integration – Ability to coordinate and integrate cross-functional resources to achieve business objectives.
• Business Orientation – Ability to connect marketing activities with lead generation, sales opportunities, and business growth.

Knowledge & Experience

• Knowledge of the Digital Power industry and Huawei Digital Power's key products and solutions.
• Understanding of different marketing scenarios and the planning and execution of industry events.
• Experience in renewable energy, digital energy, or related technology industries is highly preferred.
• Experience with product launches, GTM strategies, pilot projects, and business solution development is an advantage.

Language Requirements

Fluency in spoken and written English is required, with the ability to communicate clearly and effectively in a professional environment. Proficiency in other languages will be an added advantage.