Senior Manager/Manager, Marketing & Sales (Industrial & Mixed Development)

Responsibilities

• Lead, coach, and motivate the sales team and appointed real estate agencies to achieve sales targets and business objectives.
• Develop and execute sales and marketing strategies to drive bookings, sales conversions, and revenue growth.
• Plan, organise, and oversee sales events, exhibitions, roadshows, and promotional activities.
• Source, appoint, and manage relationships with real estate agencies, service providers, and event organisers.
• Conduct market research and competitor analysis to identify market trends, customer needs, and pricing opportunities.
• Develop pricing proposals, product packaging strategies, and project launch schedules to maximise market competitiveness.
• Prepare annual business plans, sales forecasts, budgets, and sales targets for assigned projects.
• Monitor sales performance and prepare weekly, monthly, and annual reports for management.
• Coordinate digital marketing and advertising initiatives to enhance brand awareness and generate quality leads.
• Conduct sales training and project briefings for internal sales teams and appointed agents.
• Manage the day-to-day operations of the sales gallery and coordinate with internal departments to ensure smooth operations.
• Perform any other duties assigned by Management from time to time.

Requirements

• Diploma or Bachelor's Degree in Marketing, Property Management, Real Estate Management, or a related field.
• Minimum 10 years of relevant experience in industrial property sales and marketing.
• Proven experience in leading sales teams and managing external real estate agencies.
• Strong knowledge of industrial property market trends, pricing strategies, and project launches.
• Excellent leadership, interpersonal, communication, negotiation, and customer service skills.
• Good understanding of property-related rules, regulations, and industry guidelines.
• Strategic, results-oriented, and able to work effectively in a fast-paced environment.
• Proficient in Microsoft Office applications.