Area Manager (Food Services)

Job description

OVERVIEW:

The incumbent will work with the General Manager to plan, implement and monitor Heavenly Wang's regional operational strategy.

The ideal candidate has a take-charge personality and a talent for getting things done. As an Area Manager, you will oversee and direct operations at several retail locations within your assigned territory. Your job will involve local travel between locations and opportunities to interact with a dynamic and diverse group of people.

In summary, the candidate is responsible for meeting top-line revenue, developing realistic budgets, ensuring excellent food quality and service standards.

KEY RESPONSIBILITIES:

Operations Management

• Supervise and work with ground team to prepare each day activity and ensure that pre-prepped back-up supplies are always readily available
• Implement strategies (advertising, promotions, reward system, suggestive selling) to meet or improve financial performance
• Drive targets for Sales Revenue, Cost Management initiatives and monitors closely whether these targets are met
• Work amicably with other Area Managers to meet business objectives
• Analyze past financial, sales profit to spot trends and threats (in regular Operations Meeting)
• Prepare monthly budgets for costs of food, staff, operations based on past data
• Identify operational bottlenecks and suggest solutions for improvement
• Enforce proper cashier and administrative systems which include daily cashiering, petty cash systems, staff working hours/payroll processing, filing of invoices, delivery notes and daily taking
• Enforce outlet audit check form and assist store-in-charged to manage their stores better with common checklist
• Deal with customers’ complaints
• Participate in assigned Operations related projects directed by Senior Management
• Create reports for Senior Management
• Any other tasks as and when assigned by Senior Management

Grow Sales Revenue & Business Layers

• Commit to driving top-line revenue to meet budgeted sales
• Use data and statistics from Sales, Product Mix, Ticket Count (TC), Ticket Average (TA) and customer profile to develop new revenue streams & make informed decisions
• Implement business layers like virtual brand, delivery (online), click-&-collect and others
• Work closely with Culinary & Marketing counterparts in implementing and ensuring success of A&P Promotions (eg Limited Time Offers, Flash Deals, Occasion-driven programme) that suit the business needs of different stores
• Keep abreast of store trading area changes such customer profile & competitive actions / reactions to grow revenue

Manage Budget, Profit & Loss Accountability

• Maximise cost-efficiencies and optimising profits in P&L Line items (especially related to Food & Paper Costs, Labour, Occupancy, Repair & Maintenance Costs)
• Commit to attaining Area / Store Operating Profit Margin
• Contribute to the planning and monitoring of the Area/ Store’s Operating budget

Support New Store Builds & Maintenance

• Work with HQ BD team to enable new store build
• Liaise with contractors for renovations, upgrading and day to day maintenance

Maintain Health & Safety Standards

• Maintain high standard of hygiene and cleanliness on both personal and operational level
• Ensure the staff always follow workplace safety regulations
• Compliance to the hygiene, health and food safety standards as expected and directed by the Company

Human Capital Management

• Provide emotional and technical support to outlet supervisor / staff in order to build up motivation and morale
• Responsible for the Area’s service staff and implement service standards and workflow procedures
• Train and onboard new employees
• Nurture Outlet-in-charged and 2IC to groom Service Leaders
• Retain good staff count allocated to the specific store
• Adopt and inculcate the Customer First mindset in all staff
• Work closely with HR Business Partner to align HR policies and reward systems in order to motivate and enhance the welfare of staff
• Monthly Revenue & Operations Targets (eg Sales, abor, food and occupancy costs)
• Staff Deployment & Labour Hours Scheduling
• Store Audit Enforcement & Targets
• Tracking of A&P, Promotions & Impact
• Monthly Department Reports

Requirements

Educational Requirements:

• Minimum Diploma in Food & Beverage Management and/or Hospitality and Tourism

Other Preferred Competencies:

• At least 6 years of relevant working experience working in similar roles in the F&B industry
• Good understanding of performance evaluation metrics
• Required to travel from store-to-store frequently
• Required to work on off-office hours as and when required
• Good F&B industry knowledge and familiar with different strategies used by industry players and competitors
• Good know-how in operating mobile digital devices (eg Grabfood, Foodpanda delivery devices)
• Competent with basic financial analysis
• Effective problem-solving skill